«  Right on!: University of London (the Fightin' Benthams) study shows "no such thing as a Google Generation" Main Another useless "digital generation" or "generation google" article  »


Here is the chapter outline I am working with now. Long ago I abandoned the outline with which I proposed this book.

Please give me comments. Have I omitted an important subject?

============================

I.               Introduction: “Like the Mind of God”

 

II.             The Googlization of Us

 

2.1  How we discovered Google and how Google discovered us

2.2  The “Cryptopicon” and the loss of personal information control

2.3  “Street View” and the culture of constant surveillance

2.4  The costs and benefits of Web 2.0 and 3.0

 

III.           The Googlization of Communication

 

3.1  The end of advertising as we know it

3.2  Mobile communication and a pocket Google

3.3  How video took over

3.4  Putting our heads in the clouds and the future of computing

3.5  The end of network neutrality

3.6  Competition, anti-trust, and global governance

 

IV.          The Googlization of Knowledge

 

4.1  Googleversity

4.2  The future of the book

4.3  Search 3.0

4.4  The “hive mind” and the prospects for artificial intelligence

 

V.            Conclusion: The Human Knowledge Project

 

arrow

Comments (1)

I'm looking forward to reading this.

One area Google has had limited success is in Enterprise computing. Its Google Apps and Google Enterprise Search appliance both seem to be stumbling a bit (not that I really know). Does this matter? I'd be interested to see whether Google seeks to replace the corporate data centre (in the cloud computing section I guess). I suspect that if it does there will be some more interesting arguments over security, transparency, service-level agreements and so on.

Post a comment

We had to crank up the spam filter so it may take a little while to appear. Thanks.

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)

A book in progress by

Siva Vaidhyanathan

Siva Vaidhyanathan

This blog, the result of a collaboration between myself and the Institute for the Future of the Book, is dedicated to exploring the process of writing a critical interpretation of the actions and intentions behind the cultural behemoth that is Google, Inc. The book will answer three key questions: What does the world look like through the lens of Google?; How is Google's ubiquity affecting the production and dissemination of knowledge?; and how has the corporation altered the rules and practices that govern other companies, institutions, and states? [more]

» Send links, questions and ideas:
siva [at] googlizationofeverything [dot] com

» To reach me for a press query, please write to SIVAMEDIA ut POBOX dut COM

» To reach me for a speaking invitation, please write to SIVASPEAK ut POBOX dut COM

» Visit my main blog: SIVACRACY.NET

» More about me

Topics

Like the Mind of God (57 posts)

All the World's Information (75 posts)

What If Big Ads Don't Work (20 posts)

Don't Be Evil (16 posts)

Is Google a Library? (84 posts)

Challenging Big Media (46 posts)

The Dossier (49 posts)

Global Google (26 posts)

Google Earth (6 posts)

A Public Utility? (37 posts)

About this Book (28 posts)

RSS Feed icon  RSS Feed


Powered by Movable Type 3.35