SearchEngineWatch: Inside Google Zeitgeist: Google's Annual Partner Summit:
Google Zeitgeist is not your typical partner summit. Advertising? Doesn't really make the agenda until day two. Search? Not a dedicated topic at all. Instead, in inimitable Google style, last week's Zeitgeist featured a two-day feast of brain food on topics ranging from world hunger and environmental protection to the shortage of digital marketing talent.The Three C's: Collaborate, Connect, Capture the Zeitgeist
Capturing the Zeitgeist: Captains of industry and heads of state in attendance included President Clinton (via satellite link); former Vice President Al Gore; Cisco CEO John Chambers; Tom Brokaw of NBC News; and NFL Commissioner Roger Goodell. Google's theme, Collaborate and Connect, was reflected in the caliber of speakers, diversity of topics, and format of the conference. In no particular order, here are some of the most interesting moments and key insights from the Google partner summit. ...